Leading Global Swimwear Trade Publication Gets an Online Makeover

Liqui-Site launches custom website for The Swim Journal

(Nyack, NY) August 14, 2015 – Liqui-Site announced today the launch of a new website for The Swim Journal at www.theswimjournal.com, a publication of International Media Group.

As the leading global trade publication covering swimwear, beachwear, resort wear and accessory industries, The Swim Journal delivers up-to-date industry news and information on the latest fashion trends, lines, fabrics and products. The Swim Journal is published in print twice a year in January and July, and in digital format in September.

Liqui-Site provided the custom design and development of the website, implementation on WordPress CMS, and hosting services. The responsive design allows readers to browse content and each new issue seamlessly across all devices.

With concise navigation, this new user-friendly website will allow readers to find what they are looking for quickly and efficiently. Features include an interactive online publication that auto-detects a user’s operating system, a subscription / renewal form, media guide download, dynamic events calendar with sync options, streamlined buyer’s guide, industry news feed, free email newsletter subscription, site-wide search and more. For advertisers, new opportunities are now available via display ads, email marketing and other digital marketing initiatives.

Publisher and CEO, Klaas de Waal said, “After working with the Liqui-Site team on our fourth website, it was once again a great experience – especially because of the aesthetic required for this site. They delivered a beautiful and functional website; Their expertise in SEO, the latest web technologies and digital marketing is impressive. In working with them, we were able to relax and trust the outcome for the future success of The Swim Journal.”

About Liqui-Site

Since 2003, Liqui-Site is a digital agency focused on creative and technical execution—dedicated to delivering measurable results to cause-minded clients. An experienced team, driven by  relationships, solutions and social good, Liqui-Site specializes in custom websites, ecommerce, search engine optimization (SEO), search engine marketing (SEM), digital ads and retargeting, as well as email marketing and automation. Visit www.liqui-site.com or call (845) 353-7771.

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