Brand Loyalty Is Fading: Content Marketing is King
People used to have loyalty. Brand loyalty, that is. Attachments were so strong that brand loyalty would sometimes follow a family through generations. Let’s say you were raised in a Cheerios household. As an adult, you might go to the … Continue reading
Content Published! Now What?
A blog is great for SEO and gaining traffic to your website. High quality content is an important element of any content marketing strategy, but there is more to it then just posting an article to your blog. If you … Continue reading
Are You Measuring Your Blog Effectively?
Having a blog is essential to boosting SEO and increasing leads or sales. On average, companies that have blogs generate 67% more leads per month than those that don’t. The key to a great business blog is to create valuable … Continue reading
How To Increase Website Visitor Engagement
You work hard developing the content and design of your website, but unless those aspects drive users to engage on your site, it doesn’t mean anything. If visitors aren’t pulled in and compelled to take action, you’ve got to re-strategize. … Continue reading
Your Ultimate Guide To Content Repurposing
Content marketing is the best way to generate traffic to your site, but continuously coming up with new ideas can be hard. We get it! Once you come up with a fresh concept and put a ton of work into … Continue reading