Better, Faster, Stronger: How AMPs Impact SEO
CTA. CPC. KPI. Digital marketing strategists are forever inventing acronyms. If you can only learn and remember one, make it AMP. Short for accelerated mobile page, the AMP is built to appeal to today’s on-the-move, smartphone-reliant end user. AMPs streamline … Continue reading
Full Speed Ahead! Why Speed Optimization Matters For Your Website
The Six Second Attention Span Did you know your website has about six seconds to capture the user’s attention? As any SEO specialist will tell you, the human attention span is extremely short: a mere six to eight seconds on … Continue reading
Do You Have the Need for Speed? Here’s How to Determine if AMPs are Right for Your Site
In our smartphone-reliant era, search engines prioritize mobile responsive websites. We build client sites with self-adjusting images, flexible font, and other search engine optimized elements to ensure that they serve mobile users and shoot straight to the top of results … Continue reading
The End of Net Neutrality: How Cloudflare CDN Can Help Speed Up Any Slows
It looks as if the end of net neutrality is upon us. On December 14th, 2017, the Federal Communications Commission (FCC) voted to repeal net neutrality regulations that ensured internet service providers (ISPs) treated all internet traffic equally. Essentially this … Continue reading
How the Net Neutrality Repeal May Affect Your Business
On December 14th, 2017, under the guidance of its chairman Ajit Pai, the Federal Communications Commission (FCC) voted to repeal net neutrality restrictions implemented under the Obama Administration in 2015. If you’re concerned about how this decision might affect your … Continue reading
Three Audiences that Love a Magento Site
They say that knowing your audience is the key to success. But that can be easier said than done—unless you have the right help. Enter Magento: a commerce platform that helps you become acquainted with and accommodate your eCommerce website’s … Continue reading
Skimming the Surface of Mobile Marketing
Mobile marketing has had a good run, but the race has only just started. By 2019, mobile advertisement expenditures are estimated to account for 72 percent of all American digital ad costs. The marketing world’s reliance on mobile is serious, … Continue reading
Adobe’s New UX Design Platform
Earlier this week, Adobe announced its new platform, Adobe Experience Design CC, also known as Adobe XD. The company has realized that designers think beyond just the appearance of a site or app, but focus on overall user experience and … Continue reading
Often Overlooked SEO Tactics
Multiple elements make a website SEO friendly, so it’s easy to overlook some optimization opportunities. It’s great to focus on the big picture, but don’t forget about the small aspects because they can make all the difference. Internal Linking You … Continue reading
5 SEO Tips For Ecommerce Success
Photo Credit: Gayle Nicholson/flickr Optimizing your website for search is essential for any business, but for ecommerce sites, the process is even more important. Offering great products won’t mean much if your customers find your competitors instead of your store … Continue reading