Using LinkedIn To Market Your Brand
Today, most professionals have a LinkedIn account for networking and job search purposes. In fact, LinkedIn currently has over 200 million members! It’s the top social networking site for professionals – and it also has some great properties that can … Continue reading
How SEO and UX Work Together
There are so many aspects to digital marketing, we sometimes forget how intertwined each component actually is with another. When it comes to SEO and user experience (UX), it may seem as if the two have nothing to do with … Continue reading
How Facebook’s Latest Updates Impact Brand Visibility
This April it was announced that there would be updates made to the Facebook News Feed algorithm. The goal of the updates is to show users the content that matters to them. After receiving user feedback, the social network implied … Continue reading
Use Popups Without Annoying Site Visitors
Hearing the word “popup” might have made Internet users cringe in the past, but the truth is, popups work! They’re proven to be extremely effective when it comes to making announcements, asking questions or driving traffic to a specific page … Continue reading
How To Increase Website Visitor Engagement
You work hard developing the content and design of your website, but unless those aspects drive users to engage on your site, it doesn’t mean anything. If visitors aren’t pulled in and compelled to take action, you’ve got to re-strategize. … Continue reading