From Storefront to SEO: How eCommerce has changed the Way We Do Business
How eCommerce has changed business in many different ways. Retailers of consumer goods should always be searching for more efficient ways to communicate with potential customers. In the digital age, eCommerce has shown that businesses can operate 24 hours a … Continue reading
How important is a professional UI design for your website?
It’s the first thing prospective customers see when they search for you. With about 55% of visitors spending just 15 seconds or less on a web page, when it comes to your business’s website, the importance of exceptional design and … Continue reading
How Impactful Web Design Can Help You Change the World
How Impactful Web Design Can Help You Change the World They say that when you fall in love, you simply know it when you feel it. The same can be said about effective web design: you know it when you … Continue reading
Web Design Showdown: Readymade vs. Tailor-Made
From pay-per-view boxing matches to Real Housewives reunion episodes, conflict demands our rapt attention. Deny as we may, we love a good showdown and do we have a showdown for you! This post pits basic website design template against custom … Continue reading
Better, Faster, Stronger: How AMPs Impact SEO
CTA. CPC. KPI. Digital marketing strategists are forever inventing acronyms. If you can only learn and remember one, make it AMP. Short for accelerated mobile page, the AMP is built to appeal to today’s on-the-move, smartphone-reliant end user. AMPs streamline … Continue reading
Full Speed Ahead! Why Speed Optimization Matters For Your Website
The Six Second Attention Span Did you know your website has about six seconds to capture the user’s attention? As any SEO specialist will tell you, the human attention span is extremely short: a mere six to eight seconds on … Continue reading
Digital Hospitality: How To Create a Welcoming Website For Your Hotel
Hotel owners, picture this. Some guests walk into your hotel’s lobby, but no one is there to greet them. They notice that the wallpaper is peeling and the carpet is stained. (Let’s not even go into the smell.) The guests … Continue reading
3 Reasons to Focus on UI
A striking logo. A useful form. A vertical scroll. It’s these sorts of design elements that come together to make your company website’s UI. Short for user interface, this abbreviated term goes a long way in determining whether or not … Continue reading
3 Elements of an Eye-Catching eCommerce Site
They say not to judge a book by its cover, but no one said anything about judging a service by its website. That’s right, a website visitor decides whether they are going to make a purchase from your eCommerce site … Continue reading
Four Reasons Your Nonprofit Site is Due for a Spring Cleaning
Ah, spring—the perfect season for tidying up! If you run a nonprofit, you can scrub the floors, vacuum the carpet, but still miss the most important spot: the cobwebs on your organization’s website. If your site is slow to load, … Continue reading