Social media campaigns in January set the tone for the rest of 2016, and it looks promising! Purpose initiatives, education and social acceptance are definitely going to be big trends this year. Here are a few of our favorite campaigns … Continue reading
Meet Meme, a labradoodle mix. Her owners sadly abandoned this strong, young girl when they moved and left her behind. Meme was living under a porch for a month and was able to survive with the help of a kind … Continue reading
Content is so important, but the way content is presented is what can turn visitors into leads. In order to have a highly effective design, make sure your website includes these essential web design elements: Easy Navigation If your visitors … Continue reading
If you know anything about Liqui-Site, you likely know our mantra: Do good work. Work to do good. To further our mission to deliver measurable results for cause-minded organizations through integrated digital marketing, we founded the philanthropic arm of Liqui-Site, … Continue reading
Photo Credit: dannydansoy/flickr Google has recently made an update to its core ranking algorithm, some speculating that it could be a Panda update. It turns out that this specific update has nothing to do with Panda, but what we do … Continue reading
Using video to reach your target audience and increase website traffic is a digital marketing best practice. Videos are fun, engaging and a unique way to showcase your brand in a way that text and photos just can’t. Consumers are … Continue reading
Out with Demographics, In with Search Intent In traditional marketing, demographics have always been a major component when it comes to targeting. For decades, it made more sense to create marketing materials that targeted a typical customer profile, but that’s … Continue reading
With a new year comes new trends and predictions for digital marketing. In the past, marketers told consumers what they were supposed to want, but a shift has developed in the past few years; 2016 is the first year that … Continue reading
The holiday season is the time for really memorable campaigns, and this year was no different! December presents brands with the perfect opportunity to advertise, make a statement, or both – and we love to see the creativity! Here are … Continue reading
As a digital agency focused on social good, Liqui-Site has been raising awareness on behalf of some of our favorite causes throughout December. For our final #DoGoodDecember spotlight, we chose the Wildlife Conservation Society (WCS), an organization dedicated to conserving … Continue reading
