Content marketing is the best way to generate traffic to your site, but continuously coming up with new ideas can be hard. We get it! Once you come up with a fresh concept and put a ton of work into … Continue reading
On February 26th, the Federal Communications Commission (FCC) said “yes” to net neutrality. This 3 to 2 vote reclassifies Internet service providers as public utilities, on the same level as gas, electric and water utility companies. These new rules make … Continue reading
We’ve told you before how effective it can be to implement the proper email marketing techniques to your digital marketing plan. It can be used to get traffic to your site and build relationships with your customers. Email marketing can … Continue reading
With the rapid changes in SEO trends, it’s hard to keep up with which tactics are the best. Though we mentioned an increase in the importance of implied links for 2015’s SEO trends, inbound links are still one of the … Continue reading
Despite what many people may think, not all web hosts are created the same, and in this case, cheaper is usually not the best way to go. The company that you choose to host your website can affect your search … Continue reading
Landing in your customer’s inbox is one of the most successful ways to reach your audience and get your message across. Email marketing actually has 40 times higher the acquisition rate compared to Facebook and Twitter combined, so don’t let … Continue reading
One of our recent interns began developing a list of questions as he started learning the basics of integrated digital marketing – web, SEO, mobile and social media – and how these services combine to create a highly visible online … Continue reading
If you’re active on social media, then you‘ve definitely come across a hashtag or two. Basically, a hashtag is a keyword or phrase that comes after the # symbol. Clicking on hashtags on Twitter, for example, displays a feed of … Continue reading
It’s a new year, which means big changes in the world of SEO. Trends in organic search change constantly so it’s important for businesses to keep pace. Taking the last year into account, many experts have been able to make … Continue reading
When it comes to digital marketing, receiving reports on your organic search engine rankings is important in order to stay on top of any potential problems. While fluctuations in organic rank happen hourly, a significant drop across numerous keywords for … Continue reading
