Removing Barriers for Potential Clients
You’ve offered a complimentary consultation. You’ve spoken with the prospect either over the phone or in-person. You’ve taken the time to understand their needs and delivered a thorough proposal. After walking the prospect through the details and answering all of … Continue reading
“That’s OUR Policy!”
How to Engage and Retain Clients or Customers Online So many companies spend so much time crafting their brand message, developing new ways to drive revenue, stretching every advertising dollar to receive “the most bang for the buck”, striving to … Continue reading
When Prospects Ask ‘What Sets You Apart?’… Don’t Answer!
Yesterday I received an email article from a sales training company based in the UK and it got me thinking… If a client were to ask “what sets Liqui-Site apart from its competitors”, would I start rambling about our offerings … Continue reading
An Authentic ‘Thank You’ Goes a Long Way
This past Tuesday was Valentine’s Day, so we decided to do something special for our valued clients. Not exactly out-of-the-box, but creative and thoughtful just the same, we sent Godiva chocolates with a simple note: “When we say we love … Continue reading
The “Red Thread of Fate” – For Business
We’re destined to connect. We don’t know how, when or why. I watched the preview premier of a new TV series on Fox called Touch this past Tuesday night. I’d been intrigued by the trailers, but the show ended up … Continue reading
Demand Professionalism, Send the Right Message
When we begin working with a client here at Liqui-Site, there’s a certain decorum and level of professionalism that sets the tone for the long-term relationship. Clients have a sense, from the onset, that they are working with a dedicated … Continue reading
It’s All About Perspective… Listen To Your Clients!
A new client phoned last week to inquire about something on his demo site – with his brand new website slated to “go live” by month’s end. I was in the middle of fifteen things and the day was more … Continue reading