3 Lesser-Known Strategies for Scaling Google Search Results Pages
Semantic phrases glide through your blog posts with the grace of Michelle Kwan. Kris Jenner takes notes on your social media strategy, and the load speed of your accelerated mobile pages (AMPs) is enough to leave a cheetah in the … Continue reading
How to Use AMP for eCommerce Websites
Using AMP for eCommerce Accelerated mobile pages (AMP) is a relatively new project created by Google and Twitter with the aim of making mobile pages faster. AMP uses a simpler form of HTML that doesn’t take as long to load … Continue reading
What We Know About Google’s New SEO Update, Panda 4.0
First, a little back story: Google launched the original Panda algorithm in 2011, and its primary goal was to reduce search engine rankings of low-quality sites — that is, sites that were not useful to a search query, or provided … Continue reading
Google Hummingbird Update Is As Simple As ‘Q&A’
New Hummingbird search algorithm from Google provides in-depth answers to user’s questions. Marketers, your task is simple… answer your consumers questions! This is the second big announcement from the search engine this week. The latest update to Google’s SEO algorithm … Continue reading
How Google Killed SEO (As We Know It)
If we had to rank Google’s updates in terms of their impact, this would rank pretty high: Yesterday, Google decided to encrypt all referrer data on search queries from organic traffic. What does this mean, exactly? Essentially it means that … Continue reading
Google Cracks Down On Link Schemes In Content
Google recently announced several important SEO changes in Google’s Webmaster Guidelines – a resource for site owners that can be technical, but is critical to follow in order to stay compliant with the search engine. The changes are to the … Continue reading
Google Algorithm Update: Penguin 2.0 and What to Expect
The latest Google algorithm update, referred to as “Penguin 2.0” by Matt Cutts (head of Google’s Search Quality team), was rolled out last week and is targeted at webspam. Penguin 2.0 will likely affect you if your website violates Google’s … Continue reading
Ecommerce Owners: Be Proactive Before Google’s Next Rollout
Earlier this month, Google’s Matt Cutts announced that the company with the largest search market share may be rolling out changes that will directly target and impact E-Commerce businesses. For web-based business owners, managers, marketing directors and social community managers … Continue reading
Google’s Got Glasses, Magnifying Search Results
Seems like Google’s testing and launching something new every day. Do these people ever sleep? As of today, the newest feature is called Google Magnifying Glass Page Previews. And just like everything that’s released by this online giant, there are … Continue reading